NBA May Turn Ticket Stubs into NFTs in Its Next Big Crypto Ventures

  • Not long ago, crypto influencer and CEO of VaynerMedia Gary Vaynerchuk claimed that the NBA is heading toward turning ticket stubs into non-fungible tokens, even with the volatility of the market rearing its ugly head the past few weeks.
  • The ability to track these digital NFT stubs is likely a big draw for the NBA or individual teams looking to cash in on the ticket stub trend, since it’s impossible to have any backdoor deals that would go under the NBA’s nose.
  • The NBA’s ability to make money several years down the line through NFT stubs will create enough reason for the NBA to mint those NFTs, even if their value doesn’t reach that of the physical stubs.